“Enabling Data-Driven Digital Precincts of the Future” with Siti Fairuz | Episode 9 Artwork

The Future of Retail Asia

Get valuable insights from industry experts and key stakeholders in the market on The Future of Retail in Asia amidst post-pandemic recovery and the rise of e-commerce. Join Aimazing’s CEO and Head of Marketing, Jun and Imran, as they explore the dynamic world of retail and solutions. Powered by Aimazing, The Future of Retail Asia gives you a glimpse into the foreseeable future of retail and the tools and solutions the industry needs to be equipped with to deal with the challenges that are thrown its way.

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The Future of Retail Asia

“Enabling Data-Driven Digital Precincts of the Future” with Siti Fairuz | Episode 9

November 03, 2021 • Aimazing • Season 1 • Episode 9

Siti Fairuz Mahfud is the Head of Digital Transformation Office at the Singapore Malay Chamber of Commerce and Industry (SMCCI). She shares with Jun and Imran on The Future of Retail Asia Podcast about her experiences with helping merchants and businesses going digital. She also touched on some of the campaigns she carried out with merchants in the Kampong Glam area, namely the Go Makan at Kampong Glam campaign and the recent Ramadan Online Bazaar. Jun, Imran, and Fai also bounced ideas surrounding how a digital precinct might look and what the Chamber might need to enable that.

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